The average mobile data volume per day increased from 49TB in April 2016 to 185 TB in May 2017, an increase of 277%. The average monthly data consumption per mobile customer has also increased from 226 MB in April 2016 to 628 MB in April 2017. Main reason behind the sudden increase in data volume is the introduction of new Unlimited Data Offers – 333, 339, 349 & 395. Kerala circle is targeting a net profit of Rs. 1,000 crore this financial year.
Shri. R. Mani, Chief General Manager – BSNL, Kerala Circle, said – “The increase in revenue and profit was mainly driven by the GSM (growth of 10%), Broadband (5%), FTTH (43%) and Enterprise Business Segments (28 %). The mobile segment registered growth of 10% during 2016-17 in the circle even after stiff competition from rival telecommunication companies, especially Reliance Jio.“